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Broadwick Soho

Broadwick Soho

When you book Broadwick Soho in London, England, through our Fora Reserve partnership, your stay includes a personalized welcome amenity. You also receive a priority room upgrade, early check-in and late check-out when available. No premium credit card or membership needed: request a quote and our advisor books it at the same rate as booking direct.

Exclusive Booking Perks

These perks are included with your stay at the same rate as booking direct with the hotel.

  • Priority early check-in and late check-out (subject to availability)
  • Priority room upgrade at check-in (subject to availability)
  • Personalized welcome amenity
  • £20 hotel credit per room, per day (refundable rates only)
  • Complimentary daily breakfast for two guests (refundable rates only)

Guest feedback

9.5/10 from 480 guest reviews

By category

Service 10.0/10
Room Quality 9.1/10
Location 9.6/10
Amenities 9.6/10

Guests liked

  • Stylish decor
  • Exceptional service
  • Great location

Points to consider

  • Rooms can be noisy
  • Slightly small room size
Read what guests commented

Location

Map of 20 Broadwick St, London W1F 8HT, United Kingdom
20 Broadwick St, London W1F 8HT, United Kingdom

Soho pulses with a particular energy that has nothing to do with quiet elegance. This is London's restless heart, where Georgian townhouses with their sash windows and iron balconies now harbour film production offices, members' clubs, and restaurants that open to queues within days. The district transformed from royal hunting grounds in the 1530s to an aristocratic enclave around Soho Square in the 1680s, then descended (or ascended, depending on your view) into the capital's most democratic entertainment quarter by the Victorian era.

Walk five minutes in any direction and the character shifts: Carnaby Street's boutiques to the west, Chinatown's lantern-strung alleys to the south, the theatres of Shaftesbury Avenue spilling audiences onto pavements at interval. St Anne's Church, rebuilt after wartime bombing, marks the neighbourhood's late 17th-century parish origins, though little else feels anchored to any single era.

The streets narrow and widen without warning. Corner pubs stand next to Korean barbecue joints. Recording studios occupy upper floors above bakeries that have operated since before anyone thought Soho needed saving from itself. This is not a neighbourhood that performs heritage; it simply accumulates layers.

Soho's genius lies in its density. Within a ten-minute walk you can slip from Pierre Gagnaire's theatrical Modern French cooking at Sketch's Lecture Room (three Michelin stars, 281 metres away) to the low-lit intimacy of Ronnie Scott's, where jazz has filled the basement since 1959. Seven Dials Market, 800 metres southeast, gathers vendors beneath Victorian ironwork: Korean fried chicken, Venetian cicchetti, natural wines poured by the glass. For a longer pilgrimage, book a table at Hélène Darroze's wood-panelled dining room within The Connaught, 885 metres through Mayfair's quiet squares, where her refined modern cooking unfolds in a space far cosier than its grand-hotel setting suggests. Alain Ducasse's jewel-box restaurant at The Dorchester rewards the 1.2-kilometre walk with French haute cuisine delivered by a service team whose warmth matches their precision.

The Palace of Westminster's Gothic silhouette rises two kilometres south along the Thames, its medieval foundations rebuilt from 1840 onward into the icon that now anchors the city's skyline. The Tower of London's Norman fortifications stand four kilometres east, William the Conqueror's White Tower still radiating brute authority after nine centuries. Closer at hand, Marylebone Farmers' Market spreads organic produce across a churchyard 1.2 kilometres northwest every Sunday, while the Theatre Royal Drury Lane continues its 350-year run just beyond Covent Garden's piazza. Start with oysters at Wright Brothers, then let the evening decide itself.

Spring arrives hesitantly, temperatures climbing from single digits in March to mid-teens by May. Parks shake off winter, pub gardens fill by late afternoon, and the city feels newly permissive about outdoor life.

Summer peaks in July and August, when temperatures reach the low twenties and Soho's outdoor tables colonize every available pavement. Theatre queues form in actual warmth. August stays dry, the city half-emptied by those who can afford to leave.

Autumn and winter bring grey skies and single-digit temperatures. December through February hover near freezing overnight, though snow rarely settles. This is when Soho's indoor life justifies itself: warm gastropubs, steamed-up restaurant windows, the particular comfort of being inside somewhere good while rain streaks the glass.

Frequently Asked Questions

You often receive the same rate as booking direct through our Fora Reserve partnership, with complimentary perks including daily breakfast, room upgrades and a hotel credit. Across our 3300+ partner properties, 84% include daily breakfast and 89% include room upgrades. Your travel advisor is also available to advocate on your behalf if anything goes wrong during your stay.
In most cases, yes. Complimentary perks are typically included alongside seasonal promotions or hotel-run sales, so you can often receive the promotional rate plus perks like breakfast, room upgrades, and hotel credits. Some rate types are not eligible, and perks cannot be added to a booking made elsewhere, so the reservation needs to come through us. We'll confirm what applies to your dates.
Not necessarily. Your rate often matches Broadwick Soho's published rate, but other platforms may occasionally offer discounted prices. Our focus is on the overall value of your stay, with complimentary perks like breakfast, room upgrades, and hotel credits, plus a dedicated travel advisor who can advocate on your behalf.
Nightly rates at Broadwick Soho in London vary by season, room category, and length of stay. When you book through our Fora Reserve partnership, your stay includes 4 complimentary perks, including daily breakfast, room upgrades and a hotel credit, at the same rate as booking direct. Request a personalized quote for current rates.
No premium credit card or membership needed. The perks at Broadwick Soho come from booking through our Fora Reserve partnership, not from a card or membership programme. Request a quote and your travel advisor books your stay at the same rate as booking direct, with your perks confirmed before you book.
Yes, there are 95 Michelin-starred restaurants within 50 km of Broadwick Soho in London, England, making it a compelling destination for guests who value fine dining alongside their stay.
Natasha Hardy, your travel advisor

Quotes are personally reviewed by Natasha Hardy, founder of The Uncommon Traveller

5.0 rating · 8 Google reviews

There is no fee or markup. The hotel pays our commission.

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What Guests Say: Broadwick Soho

“We're at broadwick soho right now and absolutely loving it! Top notch service great location for touristing bars and restaurants and the maximalist design is super fun and well executed! It would be loveeely for a mother daughter trip!”

“Broadwick Soho is a much more fun location, and overall a more special hotel. I do luxury events for a living and evaluated all of these hotels for a trip we were doing and I would choose broadwick for myself every time.”

Michelin Guide Restaurants Nearby

417 Michelin Guide restaurants within 50 km of Broadwick Soho

95 Starred Bib Gourmand 54 Bib Gourmand 268 Michelin Selected

Sketch, The Lecture Room and Library

Modern French

281 m $$$$

Hélène Darroze at The Connaught

Modern Cuisine

885 m $$$$

Alain Ducasse at The Dorchester

French

1.2 km $$$$

Restaurant Gordon Ramsay

French

3.6 km $$$$

The Ledbury

Modern Cuisine

4.3 km $$$$

CORE by Clare Smyth

Modern British

4.5 km $$$$

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  • Complimentary daily breakfast for 2 (also available on day of arrival before 1030AM)
  • 100USD hotel credit
  • Welcome letter and hotel amenity
  • Early check-in, late check-out (subject to availability)
  • +1 more perk

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